JLL’s latest research is based on the findings of a survey that asked over 1,000 real estate decision-makers around the world, how their organizations are planning for and implementing new technology.

 

Considering the challenges of the current market, 85% of respondents plan to increase their investment in technology over the next three years. However, companies are currently struggling to achieve their technology objectives, with fewer than 40% of organizations considering their existing tech programs to be very successful.

 

The report breaks the findings into 3 key areas:

 

Perception of technology is shifting from cost center to strategic value driver Focus on solutions that create value for your business Bridging the gap between ambition and successful proptech adoption Most companies are struggling to extract full value from their real estate technology programs What can we learn from leading real estate technology adopters? Three imperatives to drive value with technology

For more insight, download your copy here.