In a recent article in Forbes, contributor Morley Barr offers a thought-provoking look at commercial real estate’s track record towards innovation or lack thereof. Barr pulls no punches, highlighting that “the impact of technology” … “is going to separate the strong from the weak, an unnatural evolution of sorts.”
In the piece, Barr offers vital tips on what to look for in potential tech partners, including ensuring your existing infrastructure supports the key benefits of the proposed tech solution. And identifying technology companies that have a solid understanding of the industry and avoid those with a solution looking for a problem to solve.
Barr emphasizes how building occupants’ new “work from anywhere” ideologies have opened the eyes of landlords, helping them understand that productivity is not just related to how long you spend at the office but how you experience your office.